Happy Good Friday and Easter to you!
In my previous post on how to succeed at getting solid sales appointments, I wrote about identifying your target niche audience and being as specific as possible.
For example, at Connect 5000, our target market is software, technology, and consulting firms with large average sales and long sales cycles. If a company’s average sale is at least $25,000 they’re in our sweet spot. Hopefully you can identify and articulate your company’s in 2 sentences or less. Being specific not only helps you, but potential prospects who approach you as well. Read more