A while back I happened to look at my driver’s license and noticed it needed to be renewed soon.
So last Friday, I drove down very early to get my license renewed. I’ve heard the lines are notoriously long. So I left my house at 6:45 am and arrived at 6:49 am. There were already 4 cars there. It was cold, dark, and windy but bearable.
At 6:53 am, I got out of my car and walked to the main entrance door. First in line! Then everyone else did the same thing. The guy behind said he’d been there since 6:15 am. Geesh!
At 7 am, there were 13 people standing in line right along with me. Thankfully I was in and out in 7 minutes! Nice!
Moral of the story: It’s not enough of to show up, you have to perform and execute. There were 4 cars who arrived before I did. But I was the first to walk up and stand next to the door.
When making sales prospecting calls each day, you have to make time to pick up the phone and reach out to potential prospects. It’s not enough to plan to do it or want to do it. You have to actually pick up the phone and dial out.
Take time each day to prospect. Take your time when prospecting as well. Showing up is half the battle. Executing and taking the initiative is the other half.